Say Yes to CIGC

01 — Project details

In an effort to increase brand awareness, we created the Say Yes to CIGC campaign consisting of display ads, a landing page microsite, several videos, and radio ads. The campaign is no longer live today, but we targeted three key audience personas—women struggling with endometriosis, fibroids, and generalized pelvic pain. As the lead writer on this campaign, I wrote all content for all deliverables.